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Guest Post

Guest Post

Cybersecurity for ecommerce brands
Cybersecurity for ecommerce brands

Don't let fraudsters undermine your business this holiday season. NoFraud.com is a fully managed ecommerce fraud prevention solution. Today, they're sharing how businesses can protect themselves against fraud and ensure a safe season online.

The CBD market: trends, strategies, and achieving success
The CBD market: trends, strategies, and achieving success

This article on CBD market trends and strategies is guest authored by our friends at Arctic Leaf.

Acquisition, conversion, & retention strategies for home & garden retailers
Acquisition, conversion, & retention strategies for home & garden retailers

It’s been a BIG year for the home and garden commerce sector. While worldwide online retail sales grew by 27.6% in 2020, sales in the home and garden market went through the roof, with UK year-on-year sector growth of a staggering 119.75%.

The ins and outs of membership pricing
The ins and outs of membership pricing

Memberships: the final frontier of the subscription landscape.

Key benefits & challenges of every food subscription box
Key benefits & challenges of every food subscription box

These days, you can get almost any food delivered straight to your door on subscription. Whether it’s a monthly food subscription box of your favorite snacks or a weekly delivery of delicious meals, food subscriptions take all forms and cater to a variety of different lifestyles. Some, like monthly food subscription boxes of gourmet products, are popular for gift-giving. Others, like meal kits, fit into consumers’ personal daily routines. 

The pros and cons of social media and influencer marketing campaigns
The pros and cons of social media and influencer marketing campaigns

While content marketing efforts and SEO have long been digital marketing mainstays, social media and influencer marketing have only become staples for ecommerce retailers in approximately the past half-decade. 

Meet customers where they are with omnichannel marketing
Meet customers where they are with omnichannel marketing

There is no question that ecommerce is booming. Amazon and big-box retailers dominate, but there’s plenty of space for others to make their mark. 

Setting up your website for growth
Setting up your website for growth

By Jack Swift, Marketing Manager, Irish Titan

Grow your business with a comprehensive omnichannel strategy
Grow your business with a comprehensive omnichannel strategy

This blog post is a guest submission from our friends at BigCommerce.

The importance of cross-selling & upselling for subscription brands
The importance of cross-selling & upselling for subscription brands

By Grace Everitt, Creative Director, Tako Agency

My first virtual retreat
My first virtual retreat

The iconic Joan Crawford said, "This ain’t my first time at the rodeo."

Building a career in the woods
Building a career in the woods

Freeing myself from my monitor was my first step towards becoming a digital nomad.

Employee stories: Life as a digital nomad
Employee stories: Life as a digital nomad

“Opstaan.”

Employee stories: How I became a superhero
Employee stories: How I became a superhero

Ever since I was a little girl, all I wanted was to be a superhero. I thought I wanted to save the world but as I grew up I realized I just wanted to help others.

How & why you need to improve LTV:CAC ratio
How & why you need to improve LTV:CAC ratio

It’s getting really expensive to acquire new customers. Up till now, inefficient direct-to-consumer (DTC) startups were able to thrive simply relying on first mover advantages & distribution opportunities provided by Facebook & Google. Improving your LTV:CAC ratio is the key to growing sustainably.

How reducing customer churn impacts LTV and CAC
How reducing customer churn impacts LTV and CAC

Recently, there's been a lot of talk about LTV and CAC, but there's one more metric that can drive subscription companies truly mad: churn -- and it warrants its own explanation and strategy.